Make every image web-ready
AVIF quality at roughly half the bytes of JPEG
Drag the slider. Toggle a theme. Hover to zoom — illustrative demo; JPEG-side sizes are typical-savings estimates (see note below).
AVIF · 27 KB*Estimate: AVIF is widely reported ~50% smaller than JPEG at similar visual quality — actual savings vary by image. This demo renders the same file on both sides and performs no compression. Compress your own images above for measured results.
How ImgSquash accelerates Core Web Vitals (LCP)
Drag the sliders — estimates based on Google CWV benchmarks, not guarantees.
Bandwidth saved
793.5 GB
per month
Est. LCP improvement
~4.0s
faster on 5Mbps
Est. conversion lift
+8.0%
benchmark-based
Why ImgSquash
Smaller files. Faster websites. Engineered for Core Web Vitals.
Four pillars — security, speed, quality, and modern formats — so every image ships lighter and loads faster.
Web Developers
Ship lighter WebP & AVIF assets and faster LCP scores.
E-commerce
Compress full product catalogs in batches with ZIP downloads.
Content & Marketing
Optimize blog, email, and social images without design tools.
Creators
Shrink large photo collections and upscale details with AI.
Simple pricing
Start free for quick tasks. Upgrade to Pro when you hit useful limits — unlimited batches, ZIP downloads & AI upscaling.
Free
For occasional optimization. 5 images/hour, 10MB max
- 5 images/hour
- Up to 20 images per batch
- Up to 10MB per image
- Smart Optimize + before/after comparison
- Core formats (WebP, JPEG, PNG)
- Secure processing — auto-deleted
Pro
For designers, developers, ecommerce and content teams. Up to 500 images/batch.
Billed monthly
- Up to 500 images per batch
- Up to 50MB per image
- ZIP download + folder processing
- Responsive image sets + saved presets
- 50 AI enhancements/month
- Optimization history + priority support
Business
For teams and automated workflows. Up to 2000+ images/batch.
Billed monthly
- Everything in Pro
- Up to 2000 images per batch
- Up to 100MB per image
- API access + up to 5 seats
- Shared presets + usage analytics
- 250 AI enhancements/month
30-day money-back guarantee • Secure Stripe payment • Cancel anytime
Measured results
Visual quality preserved: 80% smaller, 0% perceptible loss
Lab examples below — try your own images above to see exact savings.
Up to 80% smaller
Typical savings converting PNG/JPEG to WebP or AVIF
Files never stored
Secure processing with auto-delete after optimization
WebP · AVIF · JPEG · PNG · HEIC
Compress, convert, resize, and AI-upscale
FAQ
Frequently Asked Questions
Everything about formats, privacy, limits, and Pro.
Yes. The free tier covers quick daily tasks — 5 images/hour in core formats (WebP, JPEG, PNG) with no signup to try. Upgrade to Pro ($12/mo) for larger batches, ZIP downloads, all formats, and AI upscaling.
No. Files are transmitted securely over HTTPS for optimization, never stored, and auto-deleted after processing. The AI Upscaler and HEIC converter run 100% in your browser and never leave your device.
JPEG, PNG, WebP, AVIF, and HEIC. You can compress in the original format or convert legacy files (e.g. PNG or HEIC) into lightweight WebP or AVIF for modern web apps.
Typically 50–80% smaller when converting PNG/JPEG to WebP or AVIF, with no visible quality loss. Exact savings depend on the source format, dimensions, and quality setting — try your own files above for exact numbers.
Large images are the most common cause of slow Largest Contentful Paint (LCP). Lighter WebP/AVIF files download and decode faster, which directly improves LCP, saves bandwidth, and lifts conversion rates.
Working on a full product catalog or website release? Pro unlocks larger batches, ZIP downloads, 50MB files, and AI upscaling. Teams and automated workflows should choose Business for API access, shared settings, and usage analytics.
Tool hub
Every image workflow, one tool hub
Pick a workflow — each tool is free to try with the same secure engine.
Compress
Reduce file size in the original format.
Squash your images. Ship a faster site.
Compress, convert, and resize in seconds. Start free — upgrade to Pro for unlimited batches, ZIP downloads, and AI upscaling.
- Batch compression + ZIP
- WebP, AVIF, JPEG, PNG
- HEIC conversion + resize
- AI upscaling (Pro)
- Secure — never stored
- Free 5 images/hour
Free to try • No signup required • Files never stored